Instagram Story Ads

Instagram Story Ads exist within Instagram Stories right at the top of the News Feed. The ad automatically appears in between your targeted audience’s organic Instagram Stories. They display just like regular stories, except they last only 15 seconds. Just like regular stories, ads are full screen, vertical, and clickable. But unlike regular Instagram Stories that disappear after 24 hours, you choose how long you want to run your ad.

Stop the instinctive swipe-through with an eye-catching story ad. At Promo.com, we make it easy to achieve an Instagram advertising victory. Here are seven keys to success:

1. Target the right audience
2. Set a clear marketing goal
3. Add interest by using multiple scenes
4. Display your brand logo clearly
5. Use sound to add relevance
6. Don’t forget a call to action
7. Use A/B testing to track results

• First, go to the Ads Manager
• Choose your ad objective. This can be brand awareness, reach, video views, conversions, app installs, lead generation, or traffic
• Select your ad placement and make sure Instagram Stories is turned on
• Continue building your ad campaign and click Confirm to publish
• The ad you created will now appear in your Instagram Stories

Yes. Instagram has what is called Promote for Stories. It works much like the Facebook Boost option that lets users pay to show their feed posts to more users. You can also boost an existing post from your Story and target it to appear in you followers’ Stories.

Instagram Story ads that are videos have a max length of 15 seconds, while photos can stay on the screen for up to 5 seconds.

• Video Ads
• Intro Videos
• Outro Videos
• Product Review Videos
• Unboxing Videos
• Explainer Videos
• Business Videos
• Branding Videos
• Promo Videos
• and many more…

Start by signing up for Promo.com for free, with no credit card information required. You’ll have access to all the tools available on Promo.com’s YouTube video maker, including a full library of professionally-designed templates and free images, videos, and music.

When you are ready to download your video, Promo.com offers flexible subscription plans to best suit your company’s needs. Visit our Pricing Page to find a plan that meets your needs. Sign up, download, and your video is ready for YouTube.

Anywhere you want! All videos you create and download are 100% yours to use, however, whenever, wherever, and as often as you’d like. You can post, publish, upload, share or create an ad with your video on all social media platforms including Facebook, Instagram, YouTube, Twitter, LinkedIn, and embed it in websites, blogs, and emails.

There’s no limit to what you can do when you’ve got the power of the Promo.com online video creator at your fingertips. Video making and video editing have never been easier.

Everything! You can add, remove, and trim video clips to fit your vision. Write and edit video text, incorporate music, choose a color filter, add photos from Shutterstock and Getty, or upload your own to uniquely perfect each video. Complete it by adding your logo to make it truly yours.

Or, you can keep it simple and choose one of our ready-made templates already optimized for online success.

No problem. We have a 5-star customer support team available in addition to in-depth articles in our knowledge-base, marketing, and educational materials on our blog, and loads of fun and inspirational content on our own social media channels.